Creating Brands With Staying Power

From vision to visuals to viability, we develop high quality brands that are energizing to build and credible enough to scale.

i.

Brand Identity

We build your entire identity system from messaging foundations to a versatile logo suite, font and color system, and supporting visuals that make your brand’s personality felt.
A solid brand identity should weave your story through every aspect, connect deeply to your ideal customer, and have you feeling giddy about what’s next.

ii.

Website Design

We elevate your digital home with head-turning design, user-friendly navigation, and personality-driven content that walks your audience effortlessly from prep to purchase.

Our websites are designed to do the selling for you, turning attention into action and carrying the conversation when you’re not in the room.

iii.

Brand Expansion

Once the foundation is set, we thoughtfully design the moments where your brand meets the world, turning everyday touchpoints into intentional expressions of your identity.

This includes packaging, naming, illustrations, social and email templates, stationery, merch, and everything in-between.

( what we offer )

Audience-Informed Brand and Web Design for Missions With Momentum

We work with founders ready for a brand that feels exciting to grow into, without losing the essence that made them magnetic in the first place.

Build My Brand

From Vision to Visuals to Viability

We start by uncovering the heart of your brand, shape a clear direction for what’s next, design a cohesive world around it, and empower you to launch and implement with ease.

i.

Discovery

We’ll peel back each layer of what makes your brand special, working from the inside out. Through reflection on your story and connection to the future you envision, we set a strong foundation that carries through every aspect of the brand-building process.

ii.

Direction

We then take this foundation and start crafting what your next era will look like. We present distinct brand directions that showcase the energy and essence of who you are, connecting your message through visual storytelling and setting the stage for your new brand.

iii.

Design

This is where the magic happens. Once we have our north star, we get to build your world around it. Each aspect of your brand identity is designed with individual and collective attention, meaning at every touchpoint, your voice and vision will always be carried through (and your community will be obsessing).

iv.

Implementation

Teaching you how to use your brand is a core part of our process, because it gives you the confidence to carry it into the world. We have a 1-hour walkthrough with actionable next steps like printing best practices, social media musts for your graphics, and answering all of your ‘what do I do next’ questions.

v.

Launch

Where we move from the front seat, and you take the wheel. We take everything that we’ve created together and brainstorm how to best introduce it to your community. Cue the champagne!

v.

Ongoing Support

Ongoing support is available to past clients through hourly work or studio days, giving you a trusted creative partner as your brand evolves. Whether you’re refreshing assets, prepping for a launch, or simply need a focused day to move things forward, we’ll step back in seamlessly and get it done.

( happy clients )

“The brands that are reaching out to me are finally aligned with who I've been wanting to attract, including one of the dream clients I shared with you during our discovery phase.”

Camille Carter

Fashion & Lifestyle Blogger, Charmed by Camille

1
/5

( happy clients )

“My brand is stunning and I continue to get compliments! Palmetta completely understood my vision, maybe even more than I did, and knew what I needed! 10/10 recommend!”

Sarah Lessley

Photographer, Sarah Lessley Photo

2
/5

( happy clients )

“I have multiple meetings every week with different people in the women's sports space and without fail someone ALWAYS brings up our branding saying that it's easily the best out there!

Chelsea Fishman

Sports Bar Owner, Jolene Jolene

3
/5

FAQ

i.

What sorts of deliverables are included in a brand identity package?

Our signature branding experience includes an in-depth discovery process, foundational messaging, creative direction, an expansive logo suite, font and color systems, brand embellishments, photography direction, brand application examples, a comprehensive brand guide, and a 1-hour long implementation call.

ii.

What is foundational messaging?

In the discovery phase, we'll research your competitors, identify trends in your industry, clarify your ideal client, and define your niche to sharpen your positioning. Once we've reviewed these findings together, we'll give you the words to communicate what you do and how you do it.

The exact deliverables will vary depending on what will most move the needle for your situation, but some examples include: brand definition, brand values, brand attributes, brand story, audience overview, positioning statement, brand emojis, social bio, and tagline options. All of this is paired with tone and voice guidelines to ensure your messaging is consistent and aligned across all touch points.

iii.

Am I a good fit to work with you?

We work best with visionary founders who care deeply about how their brand looks and feels and hope to build something bigger than themselves. Our clients are typically drawn to design that's polished and elevated, but also a little fun or whimsical (think of your favorite brands sold at Sephora and Anthro).

You might be launching an e-commerce brand with cult-classic potential, growing a boutique hospitality concept, or turning an influencer platform into a product-led business. Or maybe you're a creative service provider ready for a rebrand that finally reflects the level you’re playing at.

No matter what you're building, if you’re ready for a brand that feels aligned and exciting to grow into, we’ll likely be a great fit.

iv.

Do I need to have pre-established branding to work with you on my website?

If you think you have a website problem but haven't established your brand identity, chances are, your issue lies with the brand itself, not the website. We require clients to have set visual elements (logo, color, and fonts at a minimum) so we have an effective system to work with. This ensures we can create a website that aligns with and enhances your overall brand, rather than building something that feels disconnected or out of sync.

v.

Do you have payment plans?

Our payment options are designed to be simple and flexible. We split the total into equal monthly payments, making it easy for you to manage your investment as we work together. To secure your spot in our schedule, we do require a deposit upfront, ensuring we have the time and resources dedicated to your project. And if you’re ready to commit, we offer a 5% discount to those who choose to pay in full upfront as a little thank you for trusting us with your brand.

vi.

How involved will I need to be during this process?

We see this as a true partnership! You’ll be involved at key moments, sharing insight and feedback, while we handle the heavy lifting. When clients stay engaged throughout the process, the result is a brand that feels deeply aligned. We’ll be clear about what we need from you and when so it always feels manageable and not overwhelming.

vii.

What if I need additional support after the project ends?

We love working with repeat clients! After the project ends, we’re here for any additional support you might need. We can provide quotes for one-off brand expansion services like packaging, branded merch, and social templates. We also have an option to book out the studio for a day to tackle as much as we can from your design to-do list at our day rate. Whatever you need, we got you!

viii.

Will I own the rights to the assets once my project is complete?

Yes! Once the project is complete and full payment is received, you will own the rights to all creative assets and any agreed-upon usage rights, allowing you to use the deliverables as you see fit for your business.

ix.

Do you do SEO?

We provide on-page SEO for all website builds, including proper heading structure, meta titles and descriptions, image alt text, and page speed optimization. We do not currently offer in-depth SEO services such as keyword research, backlink strategies, or reporting. For advanced SEO needs, we recommend working with a specialist who can provide tailored strategies and ongoing performance tracking.

x.

What platforms do you build websites in?

We work across most popular website platforms, including Squarespace, Showit, WordPress, Shopify, and Webflow. If you’re not sure which platform is right for your business or are considering an alternative, we’d be happy to assess your needs and either recommend the best-fit platform or confirm whether we have the capabilities to support it.

( free resource )

Build a Brand That Outlives You

This free workbook helps creators-turned-founders turn visibility into viability so your brand can grow, evolve, and last without relying on you forever.

Join The Waitlist

Your Next Best Era Starts Here

We can’t wait to bring you there.

Let's Do This!